
- Shift in Americans’ investment from gold to Bitcoin noted.
- 50 million Americans now own Bitcoin.
- U.S. holds 40% of global Bitcoin supply.
The event underscores a shift in U.S. investment preferences, with significant market and regulatory implications.
Bitcoin Surpasses Gold in U.S. Ownership
Bitcoin ownership in the U.S. has surpassed gold for the first time according to a survey conducted by Ohio-based River Financial. This shift reflects changing investment preferences nationwide, marking a critical moment in digital asset adoption.
Involved parties include President Donald Trump, who has shown support for Bitcoin, and BlackRock, which added Bitcoin through investment products after ETF approvals in January 2024. Major U.S. institutions have embraced digital assets, accelerating this transition.
Shift in Investment Preferences
The shift has resulted in over 50 million Americans owning Bitcoin, compared to 37 million holding gold. Institutional involvement has deepened, with Bitcoin ETF market share in the U.S. reaching 80% globally.
This ownership boom echoes broader financial movements, with U.S. households holding approximately $790 billion in Bitcoin. Bitcoin’s appeal has especially grown among younger investors and those seeking decentralized assets.
Implications of Increased Bitcoin Adoption
The event raises questions on traditional commodity preferences, impacting financial markets and investor behavior. A clear move toward digital currencies is evident, with regulatory support strengthening Bitcoin’s position in institutional portfolios.
Insights suggest that regulatory changes and technological integration might drive further Bitcoin adoption. Historical trends show a shift from gold to digital assets during risk-on environments, with institutions increasingly positioning Bitcoin as an inflation hedge.
BlackRock’s participation escalated after the approval of spot Bitcoin ETFs in January 2024, adding Bitcoin to their investment products. — Representative from BlackRock, Major U.S. Institution