Figma Allocates via Bitcoin ETF as Treasury Strategy
- Figma integrates Bitcoin in treasury, aiming for diversification.
- Dylan Field cites financial strategy, not core focus.
- Stock decline suggests risk sensitivity despite Bitcoin rise.
Figma’s CEO Dylan Field confirmed that as of Q2 2025, the company allocated $91 million of its $1.6 billion cash reserves to a Bitcoin ETF.
This decision marks a strategic move toward diversified treasury strategies, impacting Bitcoin’s market presence, while maintaining Figma’s primary focus on design.
Figma has incorporated a Bitcoin ETF into its treasury strategy, allocating $91 million from its $1.6 billion cash reserves. This move was confirmed during their 2025 Q2 earnings report, presenting a diversified financial strategy, not a core focus on Bitcoin. Praveer Melwani, CFO of Figma, stated, “Within the $1.6 billion, we also held approximately $91 million in our Bitcoin exchange-traded fund.”
Dylan Field, CEO of Figma, emphasized that this does not shift the company into a Bitcoin-centric model. CFO Praveer Melwani confirmed the allocation within a regulated Bitcoin exchange-traded fund, highlighting diversification over significant cryptocurrency exposure.
Figma’s allocation has made limited immediate effects, but provides a significant case for corporate treasury strategies. The company’s stock saw a decline of 18–20%, indicating a potential increase in investor risk sensitivity amid Bitcoin’s rise above $110K. Dylan Field, CEO of Figma, mentioned, “We’re not trying to be Michael Saylor here. This is not, like, a Bitcoin holding company. It’s a design company, but I think there’s a place for it in the balance sheet and as part of a diversified treasury strategy.”
While Bitcoin remained the sole cryptocurrency involved, Figma’s move could influence shifting perceptions of corporate treasury management. The alignment with a regulated ETF also underscores compliance with existing financial oversight structures.
Insights suggest minimal regulatory or technological disruption as the ETF structure aligns with existing rules. Historical trends show an increase in corporate Bitcoin use, but Figma’s conservative approach reflects ongoing caution against major cryptocurrency exposure.
