- Gemini launches a BTC credit card with Tesla sweepstakes at Bitcoin 2025.
- Michael Saylor receives the first card.
- Bitcoin-centric campaign aims to enhance user engagement.
The Partnership and Initiative
Gemini, led by Tyler and Cameron Winklevoss, has launched a Bitcoin-focused credit card and partnered with Tesla for an exclusive sweepstakes promotion during the Bitcoin 2025 Conference.
The Gemini Bitcoin credit card rollout underscores a strategic focus on BTC rewards, aiming to boost user activity and engagement in the crypto marketplace.
Gemini, founded by Tyler and Cameron Winklevoss, introduced a Bitcoin-only credit card at the Bitcoin 2025 Conference. The launch coincides with a partnership with Tesla involving a sweepstakes for Bitcoin-themed Cybertruck editions. The Gemini credit card provides rewards up to 4% back in BTC for various spending categories. This aligns with Gemini’s objective to cater to Bitcoin enthusiasts and integrate more deeply into the digital currency community.
“The introduction of the Bitcoin-only Gemini Credit Card shows our commitment to enhancing user experience and rewarding Bitcoin enthusiasts.” — Cameron Winklevoss, Co-founder, Gemini.
The campaign impacts Bitcoin (BTC) as the credit card exclusively offers rewards in the form of BTC. This initiative is expected to enhance user participation by encouraging increased transactions and engagement with Gemini’s services. The partnership with Tesla, particularly the high-value Cybertruck prizes, signifies a robust marketing investment and strengthens the connection between crypto enthusiasts and the platform.
The introduction of the Bitcoin credit card could increase Gemini’s user base and transaction volume. However, no direct funding updates or regulatory feedback have been reported concerning this campaign. Community reactions appear positive, as reflected in social media buzz and participation rates at the Bitcoin 2025 Conference. The card launch builds on previous consumer products, offering BTC-specific rewards to appeal directly to the cryptocurrency market.
