
- The Smarter Web Company increases Bitcoin holdings to 2,100 BTC.
- Through strategic acquisitions, the company bolsters its balance sheet.
- Continues pioneering corporate Bitcoin treasury strategies in the UK.
The Smarter Web Company, led by CEO Andrew Webley, purchased 50 BTC to boost its Bitcoin holdings to 2,100 BTC as part of its strategic treasury initiative in London.

This acquisition underscores evolving institutional confidence in Bitcoin, potentially influencing other firms’ treasury policies and could drive further digital asset adoption in corporate finance.
The Smarter Web Company has recently raised its Bitcoin holdings by acquiring 50 BTC, thereby reaching a total of 2,100 BTC. This move is part of an ongoing treasury strategy, termed “The 10 Year Plan,” aimed at financial innovation.
Strategic Acquisition
The London-listed firm, led by CEO Andrew Webley, invested approximately £4.3 million to purchase the latest batch of Bitcoin. This transaction marks a progressive milestone in the company’s objective of becoming a significant player in UK markets, potentially stimulating institutional interest. This sets a precedent in market operations, reflecting broader movements towards digital asset adoption.
“We have been building our Bitcoin-backed balance sheet with laser focus, and today’s announcement marks yet another first for the UK capital markets,” said Andrew Webley, CEO of The Smarter Web Company.
Bitcoin-Backed Balance Sheet
The acquisition emphasizes the firm’s focus on building a Bitcoin-backed balance sheet. This corporate strategy includes the issuance of a Bitcoin-denominated convertible bond, exploring new avenues in capital finance.
Institutional Shift
Andrew Webley articulated confidence in this Bitcoin strategy, indicating anticipation of increased institutional support. This action aligns the firm with companies like MicroStrategy, which prioritize cryptocurrency as a treasury asset. The company’s decision aligns with a growing institutional shift towards Bitcoin, possibly setting new standards in financial management. As indicated by Webley, the acquisition demonstrates a commitment to balance sheet diversification using digital currencies.