Webull Launches Crypto Trading in Australia
- Webull launches crypto services in Australia through Coinbase Prime.
- Access to over 240 cryptocurrencies for Australian users.
- Potentially increases competition with local exchanges like CoinSpot.
Webull has launched its crypto trading service in Australia, offering access to 240 cryptocurrencies via Coinbase Prime, led by CEO Rob Talevski, beginning in August 2025.
This expansion may increase competition in Australia’s digital asset market and attract institutional and retail investors, potentially influencing trading volumes and market dynamics.
Webull has announced the launch of its crypto trading service in Australia, allowing users to trade over 240 cryptocurrencies. This development comes as part of their partnership with Coinbase Prime, providing competitive pricing and a robust infrastructure.
The key executives involved in this launch include Rob Talevski, CEO of Webull Securities Australia, and Anthony Denier, US CEO and Group President. They aim to expand trading freedom for Australian investors with this new offering.
“The addition of cryptocurrencies and digital tokens to the Webull platform represents the next phase of our ongoing mission to provide Australian investors with the freedom to trade what they want, when they want,”
said Rob Talevski, CEO of Webull Securities Australia. The immediate effect involves increased market competition, as Webull positions itself against local exchanges such as CoinSpot. The presence of high-security infrastructure aims to attract more retail and institutional investors.
Financial implications include offering a 30 basis point spread, which may push competitors to reevaluate their pricing strategies. Institutional involvement targets Australia’s $3 trillion superannuation industry, potentially mobilizing significant funds.
Historical precedents show that new market entrants often increase trading volumes. Webull’s US experience demonstrated that improved app integration could lead to better customer satisfaction and higher platform usage.
Potential outcomes include a rise in BTC and ETH retail flows, driven by institutional-grade infrastructure. Compliance with AUSTRAC highlights regulatory alignment, preparing the market for increased digital asset activity under Australia’s 2025 reforms.
