
- Metaplanet increased Bitcoin holdings by 103 BTC amid positive market sentiment.
- The strategic purchase aligned with Michael Saylor’s BTC accumulation.
- Equity markets reacted with a 4% rise in Metaplanet’s stock.
Metaplanet, a Tokyo Stock Exchange-listed firm, purchased 103 Bitcoin worth approximately $11.6 million, augmenting their reserves to 18,991 BTC as announced by CEO Simon Gerovich on August 25, 2025.

This strategic acquisition aligns with similar corporate trends enhancing Bitcoin’s position as a treasury asset, reflecting positively on market sentiment with a 4% stock price increase.
Introduction
Metaplanet, listed on the Tokyo Stock Exchange, significantly increased its Bitcoin reserves by purchasing 103 BTC for $11.6 million. This move follows advice from Michael Saylor supporting Bitcoin as a treasury asset.
Led by CEO Simon Gerovich, Metaplanet now holds 18,991 BTC. The company followed MicroStrategy’s strategy in expanding its digital asset reserves, mirroring initiatives by other firms like Galaxy Digital.
Market Impact
The acquisition spurred a 4% rise in Metaplanet’s stock price, showcasing investor confidence. Positive sentiment linked to the company’s FTSE Japan Index inclusion boosted its liquidity and appeal to institutional investors.
The purchase was partially funded through stock rights and bond redemption, impacting shareholder value but keeping cash preserved. This aligns with global trends of corporate Bitcoin adoption influencing equity markets.
Strategic Implications
Metaplanet’s Bitcoin strategy echoes significant historical precedents set by MicroStrategy and Tesla. These moves previously stirred institutional interest in BTC, although no regulatory challenges are anticipated for Japanese corporate holders.
As a leading Bitcoin holder in Asia, Metaplanet consolidates its market position, potentially influencing broader corporate adoption. While no immediate regulatory or technological barriers exist, continued market scrutiny could affect future strategies.
“As of 8/25/2025, Metaplanet has added 103 BTC for ~$11.6M, increasing our total reserves to 18,991 BTC. Our commitment to Bitcoin as a treasury asset remains core to our strategy.” – Simon Gerovich, CEO, Metaplanet